As a business, you need one to achieve the other.
At Nielsen McAllister, we are experts in creating content that builds results. Whatever your commercial objective, we advise on where the opportunities are, tell compelling stories on the channels your audiences use, and build the visibility and credibility that turns clicks into conversions.
What content do you need? We work across paid, earned and owned marketing channels to deliver the services you need to get your message across. It’s easier to say what we don’t do for clients, but the core areas we work in include PR, social media, digital marketing and video.
The team at Nielsen McAllister has been instrumental in helping us build our reputation and awareness levels in the UK and across Europe. Their responsive and insightful service has allowed us to secure significant media coverage highlighting the successes of our clients in working with Nulogy.
Josephine Coombe, Managing Director Europe, Nulogy
As a growing business it’s essential that we build awareness of both our technologies and brand. Through a focus on quality content targeted at our key sectors, Nielsen McAllister has helped to raise our profile online and in the traditional media, and we are very happy with the results their campaigns have delivered to date.
Richard Burhouse, Commercial Director, Eluceda Authentication
The Nielsen McAllister team has worked hard to understand our business, people, and culture, and has no doubt contributed to our growth strategy. We see Nielsen McAllister as wholeheartedly part of our global team, proactively engaging with all functions and departments across our global footprint.
Nick Gilmore, Global Head of Sales and Marketing, Tower Cold Chain
Nielsen McAllister, itself located within the St Peters Quarter, is expertly placed to understand the opportunities that Business Improvement Districts create. They’ve given us a strong and positive voice in the local press, plus a direct line to key print, online and broadcast journalists so that whatever is happening in the city, they want to hear from us.
Brad Worley, Cathedral Quarter BID & St Peters Quarter BID
From the very start the team at Nielsen McAllister understood our business and our objectives. Working with our global team, its PR and case studies have built our profile across the print sector in the UK. “We are extremely pleased with the results and are well towards meeting our objective of ensuring that any business considering a new printer in the UK is now aware of swissQprint.
Erskine Stewart, Managing Director, swissQprint UK
Nielsen McAllister are more than a supplier - they’re true partners. Their deep understanding of our business shines through in everything they create, from PR and social media to our website content. Creative, commercial, and consistently on point. Big thanks to Rory, Rhi, and Simon - working with you is a highlight!
Ian Wright, Managing Director, Prism eLogistics
Working with Wendy has been an absolute pleasure. She has given us the confidence to share our story and helped us achieve coverage far wider than we could have ourselves. Wendy took the time to get to know us and understand our business before putting the piece together, which meant the process was very easy from start to finish. We highly recommend NM if you are looking to share your news and build your profile.
Clare Taylor, Marketing Consultant, Apricus Marketing Ltd
For more than 30 years, Nielsen McAllister has created PR, content and communications programmes that deliver real value for our clients.
Specialising in B2B, our sector experience covers virtually every area of the business world – from packaging and print, to materials and supply chain, through to a variety of professional services. And our client portfolio extends from small, local businesses to global leaders.
With our perfectly formed team of experts in content writing, PR, social media and SEO, we have an in-depth knowledge and an enviable contact book for the most relevant stakeholders and influencers in the sectors we serve.